PIA is undergoing major revival initiatives including improvement in marketing system and brand management which focus on vigorous marketing programs including revisiting schedule software packages, brand management campaigns, effective marketing planning, and induction of suitable aircraft in fleet and improve revenue management system to increase the existing revenue base.
To carry out these activities, PIA intends to hire the services of an advisor commercial management with following deliverable scope of work along with the specific aim and objectives of revenue / capacity enhancement and fleet up gradation.
To carry out critical analysis of existing scheduling software package and its on ground application by marketing and suggest measures for scheduling improvement and up gradation by usage of latest state of the art software packages and through better utilization / rotation of each type of aircraft in line with the industry trend.
Brand Management:
Launch a campaign to regain the passenger confidence and loyalty and go to capture the lost market share and make PIA as an airline of the choice / a preferred carrier.
Market Planning
Each Market to be treated as profit centre
Industry Affairs
To review and study existing bilateral agreements to explore better opportunities for the airline in collaboration with quality airlines. And to renegotiate SPAs and code share arrangements, ultimate objective being to be part of the global alliances.
Fleet Planning
Expedite the evaluation and induction of suitable aircraft competitive rates.
PIA Jobs Applications Form is given below, this is acrobat file to read this file you need to install acrobat read to read this file. good luck